The Power of Habit: Why We Do What We Do, and How to Change

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We can always change. InThe Power of Habit,award-winningNew York Timesbusiness reporter Charles Duhigg translates cutting-edge behavioural science into practical self-improvement action, distilling advanced neuroscience into fascinating narratives of transformation.Why can some people and companies change overnight, and some stay stuck in their old ruts? The answer lies deep in the human brain, andThe Power of Habitsreveals the secret pressure points that can change a life. From Olympic swimmer Michael Phelps to Martin Luther King Jr., from the CEO of Starbucks to the locker rooms of the NFL, Duhigg explores the incredible results ofkeystone habits, and how they can make all the difference between billions and millions, failure and success or even life and death.

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The Power of Habit: Why We Do What We Do, and How to Change

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